The Principle of Diversity is a scientific and philosophical analysis that combines theoretical and practical insights of the phenomena occurring in both, biology and economics. Accordingly, business administration can be improved by a full understanding of The Magic Triangle of Economy.

Biological and economical systems have many aspects in common because they follow the same basic principles of evolution, the ones of diversity and selection for efficiency. Within our economic activities a third component of humanity distinguishes our social from the natural world. A most precious message from the life sciences is to admire and value diversity. In an economic context, higher diversity lowers the risks. For any given company, innovation is the best strategy to ensure longterm success. We have to create always-new diversity in order to survive and adapt successfully in a continuously changing and evolving world. Constant innovation, research and development are the basis of sustainability and the key to economic progress of our civilisation.

Have you ever been puzzled by questions like the meaning of sex in biology... the function of flowers in plants... the reason for death in animals... the driving force of evolution... or the source of beauty in this universe? This essay will provide you with a diversity of answers to these and other mysteries.

In this essay you will not only discover that The Magic Triangle is useful in economics, but it is also philosophically relevant for the concepts of good, truth and beauty. The corners of humanity, efficiency and diversity can also be applied to some human attitudes, such as love, friendship, intelligence and leadership. 'The Principle of Diversity' is a hymn to diversity in general. Randomness, imagination, creativity and freedom are all complementary aspects of the universal importance of diversity.